Project objective and activities:
The project aims to address joint challenges related to tourism in the programme area, including accessibility, social inclusion, social innovation, low competitiveness and added value of tourism products and services. The objective of the project to develop further the cross-border tourism product “Green Railways” by adding value to the existing Green Railways routes and sites, as well developing and linking new routes and sites to the product.
The project will increase accessibility to the product and related services for different target groups, such as children, parents of young children, the elderly, and people with disabilities, as well as incorporate social participation of different target groups into product and service design process. The project also aims to sustain jobs in tourism and related sectors in regions outside bigger urban settlements and to raise the visibility and competitiveness of tourism offer in the programme area.
The project will produce 7 pilot investments based on 3 trail sections and 4 sites, with joint solutions developed and tested during that time.
Joint solutions will be taken up or up-scaled in the following domains during the project or within 1 year after its completion:
- design and set-up of trails and signing;
- design and set-up of attractions and their physical accessibility;
- design and set-up of inclusive services;
- design and set-up of information dissemination and education tools.
In addition, 4 sites will be improved to allow better accessibility to the Green Railways. The project will address physical, organizational, and emotional accessibility barriers, and will interpret it as a broader concept based on life cycle and not limited to people with disabilities.
The project partners will work together to set new practices and standards for future developments in the region, with a particular focus on accessibility, social innovation and inclusion in the tourism product and service design process.
Link to tourism product’s website:
Overview
Project partnership:
- Latvian Greenways Association (Latvijas aļo ceļu asociācija)
- Kurzeme Planning Region (Kurzemes plānošanas reģions)
- Dienvidkurzeme Municipality Government (Dienvidkurzemes novada pašvaldība)
- Limbaži Municipality (Limbažu novada pašvaldība)
- Valmiera Municipality Government (Valmieras novada pašvaldība)
- Gulbene Municipality (Gulbenes novada pašvaldība)
- Smiltene Municipality (Smiltenes novada pašvaldība)
- Mulgi Municipality (Mulgi Vallavalitsus)
- Valga Municipality (Valga Vallavalitsus)
- Mustvee Municipality (Mustvee Vallavalitsus)
- Foundation of Haapsalu and Läänemaa Museums (Sihtasutus Haapsalu ja Läänemaa Muuseumid)
- NGO Estonian Museum Railway (Eesti Muuseumraudtee MTÜ)
Duration: 01.10.2023 – 30.09.2026
Total budget: 1 179 970.00 EUR
ERDF contribution: 943 976.00 EUR
Contact person:
Sille Talvet-Unt, [email protected]
Last updated: 07.02.2024